Halloween Horror Nights season is upon us! As we creep ever-closer to August and the first nights of the season, Universal Studios Florida is finally throwing us a bone (just don’t ask where it came from). Officially dropping the event’s first merch reveal and its official logo, this year’s Halloween Horror Nights event is officially on its way!
Popping up on the Shop Universal Orlando site this morning was a selection of new items featuring the classic HHN slogan, “Never Go Alone.” This phrase, first used in during HHN30, is derived from a famous line featured in The Haunting of Hill House, one of that year’s headliner IP houses, but became popular with fans as a tagline for the overall event itself.
This year’s first merch reveal has given us a logo for the event, as well as some select Never Go Alone merchandise, which ties into the previous years’ marketing featuring this slogan, as well as the “Scream Squad” marketing seen in years past. Merchandise featured in this lineup includes a t-shirt, a tank top, a scented candle, and a baseball cap.
The candle, featuring notes of scorched bark, fresh cider, pine woods, patchouli, damp earth, and oakmoss, is made from paraffin and soy with a wooden wick, and is a 7.25 ounce candle in a collectible metal tin that retails for 23.00. Far from the first scented candle that Universal has debuted for its event, previous collectible candles have proven wildly popular, as guests are always eager to bring home a little piece of the park, and those famous scents that are developed for theme parks are often a way to be transported right back to your favorite events or attractions!
The Halloween Horror Nights 2025 cap features a screen printed Never Go Alone graphic. It is made of 100% Polyester with a snap back closure, and retails for 30.00. While the front panel is screen-printed cloth, the back appears to be mesh, allowing for greater breathability in the Florida heat!
Also available as part of the HHN34 merch reveal are two new pieces of apparel, both featuring the new Never Go Alone logo.
The Halloween Horror Nights 2025 Never Go Alone Adult T-Shirt (left) retails for 33.00 and comes in sizes from XS to XXXLG. When choosing your size, bear in mind that this shirt is 100% cotton and may shrink in the wash. The design on this t-shirt is screen printed and is machine washable. Bear in mind, the Never Go Alone graphic is actually printed on the back of the shirt, with a small HHN 2025 logo printed on the front, located on the left breast space.
The Halloween Horror Nights 2025 Never Go Alone Adult Tank Top, however, is printed on the front – the same classic slogan in the new logo style, this shirt retails for 33.00 as well, and features sizes from XS to XXXLG as well. The tank top is 50% Polyester, 25% Cotton, and 25% Rayon, allowing for a blend of breathability and sporty comfort. Also screen-printed and machine washable, this tank top comes in the color “rust,” a unique departure from some of HHN’s typically darker-paletted merch items.
Halloween Horror Nights is starting earlier than ever this year, with the event running from August 29th through November 2nd. Single-night tickets are expected to go on sale soon, with multi-night tickets like the popular Frequent Fear pass to follow in the coming weeks, so keep an eye out and secure your tickets to this year’s Halloween Horror Nights event as soon as possible – tickets tend to sell out quickly, and you don’t want to miss out on this year! Theme Park Shark previously reported on ticketing details for last year’s event, as well as food reveals, Tribute Store details, and house rankings. As this year’s event draws nearer and nearer, keep an eye out for more information regarding this year’s offerings at Halloween Horror Nights 34.
Check back soon, as Theme Park Shark will continue to report on all the details released on this year’s Halloween Horror Nights event, as well as theme park news from Disney, Universal, and theme parks from all across the world!
