Disney Consumer Products’ new Moana product roundup arrived Monday, June 29, 2026, ahead of the live-action Moana film opening Friday, July 10, 2026.
For shoppers, the useful part is the spread: Disney highlighted toys, books, apparel, bags, jewelry, shoes, and Disney Store plush tied to Moana, Maui, Pua, HeiHei, and the Kakamora.
The collection
The roundup is built around the live-action film, but it reaches across several shopping lanes instead of one single Disney Store drop. Disney’s list includes Mattel dolls, Funko Pop! figures, LEGO building sets, Adidas sportswear, ALOHA bags, Pandora jewelry, Amazon shirts, HEYDUDE shoes, Disney Store apparel, Little Golden Books, and a 4-in-1 storybook collection.
Disney did not list prices in the announcement, so the roundup works better as a shopping checklist than a price guide.
Toys and collectibles
Mattel’s live-action-inspired dolls include an adventure-ready Maui with his fishhook and a singing Moana doll that plays a clip of “How Far I’ll Go.” Funko Pop! releases include HeiHei and Maui, while LEGO sets bring in Pua and the Kakamora.
One Disney Store item has a firm date in the announcement: Moana-inspired Urupocha-Chan plush from Disney Store Japan launch July 10 on DisneyStore.com. Disney describes the plush as palm-sized and fuzzy.
Apparel and accessories
Disney’s apparel and accessory section covers several everyday-use items. Adidas has a kids sportswear collection, ALOHA has totes, travel pouches, and hip packs, Pandora has charms and rings, Amazon has character shirts, HEYDUDE has a special-edition Wendy Espadrille, and Disney Store has a kids tee with Moana, Pua, and HeiHei artwork.
The ALOHA pieces are described as splash-proof, which makes them the most park-and-travel-friendly part of the group. The HEYDUDE shoe is framed as an everyday style item rather than a costume piece.
The books
Disney also highlighted three book options. I Am Moana and I Am Maui are Little Golden Books built around the characters, while Tales of Adventure collects four stories with Moana, Maui, and their friends.
That gives the roundup a younger-reader lane alongside the apparel and collectibles. It also makes the timing useful for families planning a movie-week purchase around the July 10 theatrical release.
What shoppers should know
This is a broad product guide, not a single-price release. If you are shopping for the movie launch window, check the retailer links for the exact item you want, especially the Disney Store Japan plush that is dated for July 10.
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Source: Disney Parks Blog
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