A new Harry Potter Build-A-Bag collection by Lug is now available at Universal Orlando Resort, Universal Studios Hollywood and online through shopUniversal. The park-exclusive release lets fans assemble a wizarding world-inspired bag from separately selected pieces, so they don’t have to choose one finished design.




The CC-PR announcement says the collection arrives just in time for Back to Hogwarts. Theme Park Shark has separate Universal Studios Hollywood event coverage. It also adds a new customizable option to Universal’s existing lineup of Harry Potter merchandise at Universal Orlando.
How the Harry Potter Build-A-Bag collection works
Shoppers begin by choosing a bag style. They can then select a strap, charm, zipper pull and coin purse to create their preferred combination. The accessories include designs themed to the Hogwarts houses, giving Gryffindor, Hufflepuff, Ravenclaw and Slytherin fans a way to build around their own house.
Where the Lug collection is available
The announcement says the collection is available now at Universal Orlando Resort and Universal Studios Hollywood. Fans who aren’t visiting either park can also shop the collection online. The release is timed to the Back to Hogwarts season.
For park shoppers, the main planning point is that this is a multi-piece purchase. Anyone who’s trying to create a complete set should check the available bag styles and matching accessories together before making a final selection.
Source: CC-PR official press email
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